A 4-part content series for Coors, following Pete Wicks and Sam Thompson on a race to Red Rocks Amphitheatre in Colorado — the iconic home of the brand.

Each episode set the pair a new challenge, drawing them deeper into the heritage and culture of Coors along the way. The series culminated at Red Rocks itself, where one enjoyed a live Kaleo concert while the other worked behind the bar. A fitting end to a journey built around the brand’s roots and the experiences it creates.

Please follow YouTube links due to age restrictions.